About Us

Rob Friesen, President & COO

Hello, I’m Rob Friesen, President & COO of Bright Trading. Since 1992, Bright Trading has offered capital, education, and professional tools to our members that have joined out firm to start or continue in a Professional Trading Career.
Whether you are experienced or new to this industry , please fill out our Questionnaire.
I will contact you to see if we can provide a better alternative to you current situation. One of our most frequent requests is from traders requiring access to additional capital to better operate their equities trading business.
We invite you to attend one of our online comprehensive training events.
As markets change, edges come and go, we always strive to be current.
Let’s work together to further your Career in Trading.
-Rob Friesen
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Bob Bright, Chief Executive Officer

Being born with a unique mathematical ability, Bob has always been able to quickly spot the “edge” in any type of game or business. After achieving perfect scores on Standardized Math Tests, both in High School and the Army, Bob was destined for a career where he could apply his skills. his success began at an early age, playing poker in High School and the Army. He would make many times his monthly salary playing cards.

After receiving his Bachelor of Science degree in Accounting, Mr. Bright then spent several years as an executive for Johns-Manville Corporation. In 1974 he quit his job, packed up his wife and 3 young children, and moved to Las Vegas to become a Professional Blackjack Card Counter. In the next 3-4 years he earned significant amounts from the casinos (worldwide), which resulted in him being “barred” from many venues. He then joined the Pacific Stock Exchange (1978) and began trading computer modeled option strategies, many of which he designed himself from his blackjack math models. In the mid-1980’s he joined the Chicago Mercantile Exchange to trade the S&P Futures and the Chicago Board Options Exchange to trade OEX and listed Options. He learned first-hand the art of Arbitrage and made Millions during the 1980’s.

Seeing that trading had gone “full circle” with more opportunities in equities trading than derivatives, he and long-time friends and trader, Eddie Franco formed Bright Trading in 1992. Eddie retired in 2003 and Bob continued to trade full-time, while managing the firm.
 
Bright Trading has witnessed many changes in this industry with dozens of trading firms coming and going during the last 28 years. Bob’s leadership has kept Bright Trading fit and able to provide capital to its traders to facilitate their ability for this professional career. Bright Traders now work from the comfort of their homes or personal offices.
 
Bob has been featured on CNBC, in USA Today, Trader Monthly, Technical Analysis of Stocks & Commodities Magazine and other Media and is touted as the Nation’s Number One Day Trader. His decades of experience are valuable and his contributions to education on how he has made money trading are valuable to traders.

Bob has also been featured in many poker journals, televised games, and he loves to share about the comparisons of trading and poker. Bob is always up for a lively discussion about the economy or all things market related!